Clean data is critical to successful direct marketing. Our hygiene solutions significantly improve data quality and eliminate wasted postage.
Standardizes addresses, corrects errors, and adds ZIP+4, carrier route, and delivery barcode information.
Checks your file against the Postal Service's secure database of roughly 160 million address changes covering the most recent 48 months of moves.
Validates and standardizes addresses against the USPS file of over 145 million address points, with a Deliverability Index Report ranking address accuracy.
Identifies and updates addresses converted for 911 emergency systems — over 5 million converted addresses that improve deliverability and dedup accuracy.
Corrects addresses that CASS, DSF, or LACS couldn't match — resolving on average 31 percent of previously unmatched addresses, with a diagnostic report.
Compares your prospect file against the DMA Mail Preference Service to flag the 3 million+ consumers who don't want advertising mail.
Removes deceased individuals using a file of over 40 million records — typically identifying 1% to 3% of a file.
Identifies federal and state prisons, county correctional facilities, and city jails on your database, eliminating unprofitable records from prospect lists.
Send us a sample and we'll show you what hygiene processing would recover.
Get a data assessment